Meet the Team Redefining Western Australia's Dental Landscape
Leadership Team
Dr. Jonathan Lo
Managing Director
Dr. Jonathan Lo leads Trident’s strategic direction, guiding the organisation’s evolution from a single practice into a respected multi-clinic network. He champions a partnership model that values clinical autonomy while providing robust systems and support to every practitioner.
His leadership ensures every business decision aligns with Trident’s core mission of elevating dental care standards. He builds long-term value through disciplined capital allocation, strong governance frameworks, and strategic partnerships that strengthen the dental network’s market position while maintaining clinical excellence.
- He holds an MBA with Distinction from the University of Western Australia (UWA) and is a Graduate of the Australian Institute of Company Directors (AICD).
- He brings dual expertise in clinical dentistry and business strategy.
- He has experience in governance, financial oversight, and strategic leadership.
Dr. Justin Soon
Managing Director
Dr. Justin Soon builds clinical teams where practitioners feel confident, supported, and continuously challenged to grow. He creates learning environments that combine structured mentorship with peer collaboration, ensuring dentists at every career stage have pathways to develop their skills.
His approach to leadership emphasises trust, accountability, and shared standards of excellence. He translates complex clinical concepts into practical systems that teams can implement consistently, while fostering a culture where asking questions and seeking guidance are encouraged.
- He has extensive clinical training and experience in dentistry.
- He has developed expertise in clinical education and practitioner mentorship.
- He has undergone further training in complex restorative and surgical procedures.
Dr. Bayan Habibi
Managing Director
Dr. Bayan Habibi sets the benchmark for clinical excellence across Trident, ensuring every practitioner has access to the knowledge and frameworks needed to handle complex cases confidently. He translates modern dental research into practical protocols that elevate everyday clinical decision-making.
His commitment to precision extends beyond his own practice to mentoring the next generation of dentists. His teaching approach explains advanced procedures, empowering colleagues to expand their clinical capabilities while maintaining the rigorous standards that define exceptional dental care.
- He has extensive experience mentoring dentists in advanced treatment planning.
- He is an experienced lecturer, and has been asked to present at multiple continuing professional education (CPD) events.
- He has advanced training in evidence-based dentistry and complex procedures.
Dr. Serene Ong
Partner
Dr. Serene Ong has built lasting relationships with families across Canning Vale, creating a practice culture where patients feel genuinely cared for across generations. Her clinical philosophy centres on listening carefully, explaining thoroughly, and ensuring every treatment decision respects patient comfort and health.
Her partnership with Trident represents a thoughtful evolution of her independent practice. She maintains the personalised care her patients value while gaining access to clinical collaboration, modern systems, and administrative support that enhance her practice.
- She is a leader with a track record of developing teams’ communication skills through coaching and training.
- She brings experience in high-quality family dentistry care.
- She has established expertise in patient-centred comprehensive dental care.
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